About The Events

Google Ads is a key part of any advertisers digital marketing strategy. In this course we take you through how Google Ads works, how to get started, and how to get the most out of your campaigns.

Who should attend?

Our beginners’ course is aimed at those looking to improve their understanding of PPC and in particular Google Ads, you may have none, or very limited understanding of Google Ads.

What will you learn?

• PPC and how it works
• Account set up, keyword research and campaign builds
• How to create compelling ads
• How to measure success

Course Output

• You will come away with a good understanding of how the platform works and how to get started.