VIDEO ADVERTISING

In 2023 it is estimated people will be spending 100 minutes a day watching online videos.

Advertisers already buying video inventory are set to increase their investment in the next year. So, what’s great about video advertising? How can our video advertising services benefit you? 
Captive Audience

Video provides your business with a captive audience, particularly if you are looking at in-stream video buys

Multiple Senses

Video provides audio and visual elements that appear to multiple senses. This is something you cannot achieve through other types of digital media

Brand Story

Video is a great way to tell your brand story or demo your products. You can say a lot more in a 30 second or 60 second video than in a Google Ad or display advertisement

Engaging

Video is much more engaging

Sharable

Videos are sharable

Creativity

Tell your story in a way which will appeal to your target audience

Whether you have created a batch of videos but are not sure what to do with them, or you are looking to launch your brand or new collection and want to test video advertising, our team can advice on the best way of approaching this.

When it comes to Video advertising, we are guided by our key principles:

Understand your Target Audience

Find the Right Inventory

Create the Right Videos for the Right Audience

Measure Activity Effectively

Data Driven Optimisations

Too often advertisers will fall into the same trap, videos will be created (Typically TV ads) and these will then be advertised to broad audiences across YouTube and Facebook. Here at ThisIsUs.Digital we want to flip this on its head. The audience comes first, we then understand what platforms these audiences are consuming video on, we then build bespoke video creatives to match not only the audience but the platform. This then gives advertisers the best opportunity of reaching the right users with the right message, in the right format.

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Russell O'Sullivan profile picture
Russell O'Sullivan
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Having worked with Hayley and Richard on a number of clients over the last couple of years, I can highly recommend them for their work around Paid Media. They have extensive knowledge, expertise and can easily translate complex data into digestible formats and discussions/reports.
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Jack Davies profile picture
Jack Davies
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Hayley and the team have been fantastic in helping us to boost our PPC. ThisIsUs provide actionable strategies, relevant stats and are always on hand and friendly answering any questions. Would recommend!
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Haley Evans profile picture
Haley Evans
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ThisIsUs are a fantastic agency to work with. They really take the time to understand your business, your competitors, the markets that you sit in and your requirements. By taking this time, they are able to come up with the solutions to best achieve your desired results but even better than that, unlike many other agencies, they pro-actively manage your account. If something isn't performing as well as it should be, they change it. I wouldn't hesitate to use them again.
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Cerys Lewis profile picture
Cerys Lewis
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This is Us have been working with us at St Mellons Country Club to help grow our business. The venue relaunched in May 2022 as an exclusive wedding venue after undergoing extensive renovation work during the pandemic. The team at This is Us have helped us with each step of setting up our marketing strategy. Hayley is always on hand to answer any questions and always takes the time to throughly explain everything. We have already seen growth in our in our business that we can directly attribute to the work This is Us have done for us.
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Toni Cosson profile picture
Toni Cosson
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This Is Us Digital is a great company to work with - I would highly recommend Hayley and her team to anyone looking to improve their paid social and PPC marketing. Hayley is really patient, explains everything so well, offers great recommendations to ensure we are getting the best ROI and provides very comprehensive reporting.
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Wassim Arkadan profile picture
Wassim Arkadan
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Excellent agency who are willing to go far and beyond to get the work done in an accurate and timely manner. Their key is to understand what your needs are and they make sure they meet your expectations.
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Chris Moon profile picture
Chris Moon
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We have had our most successful paid search campaign to date with Hayley and Rich. They always go the extra mile for us and they are both a pleasure to work with.
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Olivia Coghlan profile picture
Olivia Coghlan
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Hayley has been amazing at guiding me through the world of Google Ads. Great communication, always on time and always super helpful. Def recommend Thisisus Digital for all your digital needs!!
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Sammy Tremlin profile picture
Sammy Tremlin
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We use ThisIsUs.Digital for PPC & Training services. Hayley is a joy to work with. She's knowledgeable, reliable, and her attention to detail is spectacular which is always something I look for in an agency. She takes the time to explain things fully and always goes the extra mile to help.
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Nicola Lumb profile picture
Nicola Lumb
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I can't recommend ThisIsUs.Digital, and Hayley enough. Off the back of a new website and promotional video, we wanted to use paid media to drive traffic to our website and ultimately convert these visitors into enquiries and sales. Hayley came recommended as one of the best in Cardiff and having now worked with her I completely agree! Hayley used her extensive expertise on an initial video campaign that was promoted both on YouTube and LinkedIn. Alongside this, she also set up our Google Ads account with a clear, logical structure and carefully managed our ads, driving targeted prospects to our website. I wasn’t sure what to expect running new paid campaigns for the first time, but Hayley has excellent communication, always responds to questions promptly and a wealth of knowledge (plus she’s super friendly and likeable!). Not only did she implement our ideas, but she proactively reviewed competitors and our ad performance making constructive recommendations to achieve the best results. We’re only a couple of months into our Google Ads campaigns but we are already seeing increased activity, not just website traffic but from leads as well. Hayley has laid the foundations for us to be able to manage our account internally while continuing to use her as an expert resource ensuring we remain on track, particularly with the latest trends/functionality. If you want to work with someone who will care about your results as much as you do, and appreciates how important your hard-earned budget is, Hayley is the one. Seeing her delight in our success really made me appreciate what a gem she is, and I wouldn’t hesitate to recommend her.
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