VIDEO ADVERTISING

In 2021 it is estimated people will be spending 100 minutes a day watching online videos.

Advertisers already buying video inventory are set to increase their investment in the next year. So, what’s great about video advertising? How can our video advertising services benefit you? 
Captive Audience

Video provides your business with a captive audience, particularly if you are looking at in-stream video buys

Multiple Senses

Video provides audio and visual elements that appear to multiple senses. This is something you cannot achieve through other types of digital media

Brand Story

Video is a great way to tell your brand story or demo your products. You can say a lot more in a 30 second or 60 second video than in a Google Ad or display advertisement

Engaging

Video is much more engaging

Sharable

Videos are sharable

Creativity

Tell your story in a way which will appeal to your target audience

Whether you have created a batch of videos but are not sure what to do with them, or you are looking to launch your brand or new collection and want to test video advertising, our team can advice on the best way of approaching this.

When it comes to Video advertising, we are guided by our key principles:

Understand your Target Audience

Find the Right Inventory

Create the Right Videos for the Right Audience

Measure Activity Effectively

Data Driven Optimisations

Too often advertisers will fall into the same trap, videos will be created (Typically TV ads) and these will then be advertised to broad audiences across YouTube and Facebook. Here at ThisIsUs.Digital we want to flip this on its head. The audience comes first, we then understand what platforms these audiences are consuming video on, we then build bespoke video creatives to match not only the audience but the platform. This then gives advertisers the best opportunity of reaching the right users with the right message, in the right format.

Make the most of our bespoke video advertising solutions and video ad creation services

Book Your Free Consultation